Carey V. Azzara

NEW SITE Location http://researchplaybook.com/ We've moved and changed our look, but not our focus on content! The Research Playbook http://researchplaybook.com/

NEW SITE Location   http://researchplaybook.com/ We’ve moved and changed our look, but not our focus on content! The Research Playbook  http://researchplaybook.com/ You can also find the newest blog posts at:   www.AtHeath.com To read the full text please click on one of the links above. Written in collaboration with Dr. Ralph Finos In an earlier post, we [...]

NEW SITE Location   http://researchplaybook.com/ We’ve moved and changed our look, but not our focus on content! The Research Playbook  http://researchplaybook.com/ You can also find the newest blog posts at:   www.AtHeath.com To read the full text please click on one of the links above. If you have set up a Twitter account and tried to build [...]

What do you want most from your SM “program?” Are you building personal awareness, promoting your credibility as an expert, creating a sales pipeline, maintaining a loyal following, other? With these questions in mind, let’s explore an important task related to the social media landscape. Probably the single most important task is to review and revise your profile (or in some cases, write one).

NEW SITE Location   http://researchplaybook.com/ We’ve moved and changed our look, but not our focus on content! The Research Playbook  http://researchplaybook.com/ You can also find the newest blog posts at:   www.AtHeath.com To read the full text please click on one of the links above. Create Email Groups Experience has shown that one highly effective method of [...]

NEW SITE Location   http://researchplaybook.com/ We’ve moved and changed our look, but not our focus on content! The Research Playbook  http://researchplaybook.com/ You can also find the newest blog posts at:   www.AtHeath.com To read the full text please click on one of the links above. Research dissemination provides an audience with results through reports and presentations designed to [...]

There is a good deal of hype out there about automating article submissions to directories; my advice is - caveat emptor [buyer beware]. While it may be possible to automate submissions for a select group of directories, which use the same user interface (UI), the quality directories have unique UIs. Therefore, it may not be desirable.  [...]

Written in collaboration with Dr. Ralph Finos We forecast in order to discern what is most likely to happen in the future, which enables us to do something about it.  While the future is impossible to control (and very hard to predict), good forecasting allows us to see into dark corners. We gain insight into what [...]

The answer to this question might appear to be obvious. However, the reasons companies invest in market sizing and the approach they use or purchase will vary dramatically based on what they (you) are trying to do, the requirements for precision, and  the tolerance for ambiguity in the room. Market sizing is (and this is true of many areas of [...]

Written in Collaboration with Andrea Lacroix In real estate, there are three important considerations location, location and location! Project management also has three important considerations they are: communication, communication, and communication!  Before we go further in our discussion of project management, let’s discuss communication. Communication with team members, vendors, and clients throughout the project is [...]